Since WordPress comes as a complete package with everything ready, making it very easy to create a blog. Certain factors will have to be adhered to if you want to achieve high rankings in the search engines, such as:
Install WordPress SEO Plug-in: A suitable plug-in can increase your WordPress power and make you stand out from your competition. Even though WordPress is great for SEO on its own, it still lacks at places which need to be filled. You can easily do this by using a WordPress SEO plug-in such as “All in One SEO”, which allows you to add optimize your WordPress blog the right way. This is a plug-in that can be put on your WordPress blog that will give it that extra kick. If you want to go a step ahead, then you can also choose a theme that has SEO built in it. Yes, it’s up to you. You can choose the Thesis Theme, is one of the better ones to purchase if you are attempting to optimize your website for the search engines. The Thesis Theme is already optimized for the search engines, which means you will not have to buy an add on to be optimized. So it is your call if you want to use a free plug-in or a paid Thesis Theme for search engine optimization. Both selections are okay.
Make your URLs do a little of the SEO work for you too. It’s time to get rid of the old way of doing URLS and replace them with something much less complicated. URLs today are important SEO tools – plus it looks better when there are words rather than random letters and numbers. Using keywords and phrases in the URL is much more attractive to human readers and search engine spiders. Go to your settings panel and log into the section called permalinks to change your settings. It’s as simple as that!
Recycle Old Posts: This is an excellent way to be certain that your WordPress blog is updated and has the most recent information. The only thing you have to do is use some of your older articles and turn them into new articles by adding new content. Add new purpose and enjoyment to it. The next step is to just republish it with the new content. If you want to acquire a higher ranking from the search engines in relation to the older articles, then make sure that you do not adjust the permalinks. This will supply you with a newer sum of pages that already have a good ranking with Google. This will prompt the search engines to rank them higher.
If you want to see your blog soar in the SERPs, then you need to start applying this advice, especially since it’s so easy to make. Remember, to keep enjoying the benefits from WordPress, you will need to tweak your site continuously and make the necessary changes to ensure you keep your ranking.